SSU Sociology Students Complete School Project: KPCA.FM Survey

The SSU students, through working with KPCA.FM found there are many things that can make a radio station successful. A station needs to fill its airtime, play music that its target audience is interested in, have interesting shows on air to give its listenership a reason to continue to listen to the station rather than listen to the music and podcasts that are available on their phones, and they need to have a strong foundation of employees that care about the station and consistent financial backing. KPCA came out on top from the survey.